As a cable operator, do you know how many of your customers might churn in the near future? And why?
Many cable operators have optimized their sales and marketing functions for the effective acquisition of customers. As important as winning new customers is, it is retaining customers that accelerates profitable growth.
In our report Customer Pre-churn Analysis of the Cable Television Industry, we reveal what makes cable customers churn and what kind of events and issues precede their decision to depart. We also take a closer look at what operators can do to combat churn before revenues are impaired.
Do you wish to know the single most important reason for churn in the cable industry and what you can do to make your customers stay with you? Download our report to find out.